Heylo® Smart Cases


Web design


The Challenge

Heylo® create cutting edge, elegant and endlessly personalisable phone cases that are totally unique to its customers.

Heylo® required a design partner that would understand their brand values and vision. The phone cases are energetic, fun and colourful, three aspects which Heylo® and their customers felt the brand and website didn't reflect.

Our Approach

We tested user experience and brand communication across the website and other materials, and created different solutions to help reflect the energy of the product.

A clear and informative consumer driven website, showcasing brand personality and values


Other site sections


Fast loading, mobile first development partnered with an intuitive user experience

Harmony with colour


Showcasing the brand's personality with bright product focused imagery

"defined creative went above and beyond our expectations for our website. We were extremely impressed with their design skills, knowledge and ability to always meet our deadlines. They really went the extra mile, and paid great attention to even the smallest of details. It was a pleasure to work with defined creative and we will continue to use their services in the future."
Tom ConstantHead of Design, Heylo® Smart Cases

The new website launch found great results with bounce rates halved, daily active users increasing by 15% and product sales increasing week on week.

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